Cause, Member, and Campaign Materials

Writing to help folks make choices in line with their values is always a pleasure, but the work is not as “touchy-feely” as some might expect. People want straight talk about the issues they care about, and a clear sense of how their support matters. Promoting a sense of affiliation between individual and institution means digging out the facts and putting them into understandable context, while also highlighting the human element. It’s rigorous work, but very gratifying.

A number of writing samples in the activism vein are here for your review, starting with clips from SIERRA magazine, the magazine of the Sierra Club. Choose from the links listed here or the three articles I selected immediately below:

I was inspired by Jean Quan’s historic run for mayor of Oakland and pitched in with the writing and editing of her campaign materials. Here’s a piece I put together summarizing the results from a workshop.

I’m a huge fan of libraries, having wandered many a cavernous hallway in search of new worlds and ideas. I happily took on this dual project: a website (click the East Oakland News link) and newsletters (Fall 2009 and Winter 2010 or see the links below) to raise funds for a new branch library in East Oakland.

Then we have two cause-related articles, one about California unions partnering with the Apollo Alliance to create green jobs, and the other about labor’s role in workforce and economic development.

And who doesn’t love and appreciate urban green space?